Last night Sony announced the Playstation 4. At the event, the new controller was shown, a new Kinect-like camera peripheral was shown, games were shown. And the system’s logo was shown. And I don’t like it.

The “PS” part of the logo is identical to the same part of the PS3’s logo. This is fine. But when I look at the new PS4 logo, I honestly think that Sony had someone design the (current) PS3 logo three years ago, then had someone else design the “4” for the new system’s logo. It doesn’t fit.

The 4 doesn’t look futuristic the way the P, the S, and the 3 do. In fact, when I stare at it, I think of a wooden fence on a farm. The two lines crossing each other are inconsistent with the P in the logo, where no line intersects or meets another line.

So I fired up Paint.net and came up with something I like better. I’ll admit that I got some inspiration from the 1980s-era WIVB logo.